Private Beta · Now Forming

Grassroots sponsorship, with receipts.

Verified drivers, structured deals, and proof-of-performance we're building into every dollar — so sponsors renew and racers race. Fans welcome too.

Claim your free profile Start a sponsor pilot

Just here to back a racer? Find a driver to support.

Free for fans and drivers · Built for the grassroots

Built for grassroots motorsports

Dirt Late Model
Sprint Car
Karting
Drag Racing
Modifieds
Street Stock

How it works

One platform, three sides of the track — and proof-of-performance we're building to connect all of them.

Fans

Back the drivers you believe in

1
Follow
Find the drivers and teams you already cheer for at your local track.
2
Support
Put real support behind their season — and see exactly what it funds.
3
Belong
Get updates, results, and behind-the-scenes from the programs you back.

Drivers & Teams

Two revenue streams. One program.

1
Build
Create a verified profile — discipline, class, schedule, and story in one place.
2
Get backed
Open fan backing and priced sponsor packages — your fans fund the season alongside the brands.
3
Deliver
Execute on-car and online, attach proof, and make sponsor renewals automatic.

Buy racing like a media channel

1
Post
Publish a sponsorship program with budget, deliverables, and category terms.
2
Match
Review verified drivers who fit your audience, region, and discipline.
3
Verify
Proof-of-performance we're building into every deliverable — no screenshots, no chasing.

One loop. Every dollar proven.

RaceAlly runs every sponsorship through the same four beats — so support never disappears into a logo on a quarter panel.

1Discover
Verified driver profiles, searchable by discipline, class, and region.
2Back
Fans and sponsors put real dollars behind a season on clear terms.
3Activate
Decals go on, content goes out — deliverables ship race by race.
4Prove
Every deliverable is built to close with submitted proof — receipts, not promises.

Driver HQ

Your season, sponsor-ready

Sponsorship Market

Programs, not cold calls

Proof of Performance

Receipts on every deliverable

Built for brands that need receipts — every sponsorship is built to ship with activation reporting.

The industry sells sponsor-readiness à la carte. We build it in.

Around motorsports, getting sponsor-ready is a price list — and it goes stale the day it’s delivered. On RaceAlly it’s just your profile, free and always current.

Media kit

Sold for $299–$449, done-for-you

Generated from your live profile — free

Pitch deck & bio

Templates and write-ups, $19–$49

Your story, stats, and schedule, built in

Sponsor packages

Scripts and coaching, $99+

Priced per-event, monthly, and season deals in USD

Typical service pricing across the industry as of June 2026. See a full comparison.

Private Beta

RaceAlly is in private beta.

We are onboarding a founding cohort of fans, drivers, teams, and sponsors in small waves — so every profile is verified and every program gets real attention. Join the waitlist and we will open the gate as your wave comes up.

Join the waitlist

✓ Free for fans and drivers ✓ Founding-member access ✓ No spam, ever

Support that actually reaches the program

Backing a driver on RaceAlly is direct and transparent — every dollar maps to something concrete in a racing season.

Fuel & Travel

Gets a driver to the next race night

Entry Fees

Keeps talent on the grid, week after week

Tires & Setup

Testing and development that wins features

Season Partner

Branding, content, and proof all season

The grid is forming. Get on it.

RaceAlly is built for the people who keep grassroots racing alive — drivers, families, tracks, and the brands that back them. Request beta access and be part of the founding cohort.

Request Beta Access Talk to us about sponsoring

Questions before you join? Read the driver guide or the brand guide.